Peppa Pig Theme Park Is Still Selling a Gold Annual Pass 20 Days After Legoland Retired the Tier, and the Card Under the Heading Says Premium

Peppa Pig Theme Park Is Still Selling a Gold Annual Pass 20 Days After Legoland Retired the Tier, and the Card Under the Heading Says Premium

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Legoland Florida stopped selling a Gold annual pass on August 31. Peppa Pig Theme Park Florida will still sell you one today, for $19 a month.

The two parks share a campus in Winter Haven, share a pass program, and run separate websites. Legoland replaced its three tiers (Silver, Gold and Elite) with three new ones (Standard, Preferred and Premium) at the end of August. Bronze, the old entry level pass, had already disappeared from the lineup in November 2025. Neither site is fully caught up. Legoland's own annual pass page still ships a legacy block of structured data listing Silver, Gold and Elite annual passes at $189, $219 and $249 and spelling out what Silver, Gold and Elite passholders save on hotel rooms, and its visible Bring a Friend FAQ still names Elite and Gold passholders. The difference is that every pass card on the legoland.com pages the site still links to carries one of the three new names, while peppapigthemepark.com puts a retired one above a live checkout button on a page it still lists in its own sitemap. That seam is on the page where you hand over money.

The same pass, named twice, on one page

Peppa's Monthly Pay Annual Passes page offers two tiers. The first is headed "Preferred" at $15 a month with a "One Time Initial Payment of $101.43 Required*." The second is headed "Gold" at $19 a month with a "One Time Initial Payment of $114.14 Required*."

Legoland Florida's own monthly pay page offers those same two price points, $15 with a $101.43 initial payment and $19 with a $114.14 initial payment. It calls the second one Premium.

Same money, same terms, different tier name, depending on which of the resort's two websites you happen to be on.

Hot pink pass card graphic reading PREMIUM ANNUAL PASS in white block letters above the Peppa Pig Theme Park Florida logo, in which Peppa stands under a rainbow drawn as a roller coaster track

This is the card art inside the pass card headed Gold on Peppa's monthly pay page. Its file is served with the alt text Premium Annual Pass. Image: Peppa Pig Theme Park Florida

The page contradicts itself twice over

The artwork is the giveaway. Sitting inside the card headed "Gold" is a graphic that reads, in large white letters, PREMIUM ANNUAL PASS. The Preferred card next to it has matching artwork that correctly reads PREFERRED ANNUAL PASS.

Pale pink pass card graphic reading PREFERRED ANNUAL PASS in white block letters above the Peppa Pig Theme Park Florida logo with its rainbow coaster track

The other card's art from the same page. The heading above this one reads Preferred, so art and label match. Image: Peppa Pig Theme Park Florida

Scroll a little further down that same Peppa page and there is a pass comparison table. Its top row is labeled Premium, at $19 per month, $114.14, 12 months, 0 blockout dates. So the page names the same product Gold in one module and Premium in the next.

The stale tier names are not confined to the one page, either. Peppa's blockout dates page still points passholders to a calendar for "View Elite, Gold & Silver Availability Calendar." Legoland's version of that page names four retired tiers instead of three: "View Elite, Gold, Silver & Bronze Availability Calendar." Peppa's ticket FAQ still describes the pass levels as "Silver, Gold, or Elite," and still tells readers that only Elite and Gold Legoland passes get you into Peppa Pig Theme Park. Two more Peppa renewal pages go further than stale wording. Neither is linked from the main pass pages, but both sit in the site's own sitemap and are marked for indexing: one still offers Elite at $225, Gold at $149 and Silver at $124 behind Renew Now buttons wired to the park's live checkout, and another still lists an Elite Pass at $244.30 and a Gold Pass at $181.30. Legoland.com hosts its own copies of both of those pages, but tags them noindex and leaves them out of its sitemap. The renewals page the pass pages actually link to offers Standard, Preferred and Premium.

Parents and small children sitting on orange, blue and green floor cushions on artificial turf watching two costumed Peppa Pig characters and a park host, with a striped tent and the yellow Peppa house behind them under a partly cloudy sky

Peppa Pig Theme Park Florida, where the annual pass you buy may be called two different things. Image: Peppa Pig Theme Park Florida

Which benefits apply is also unsettled

The Bring a Friend rules are muddled too, in the same way on both sites. Peppa's annual pass page says in its FAQ that the tickets go to "Elite and Gold Annual Passholders who purchased or renewed their Annual Pass on or after November 18, 2025." Its own terms, further down that page, say something else: the tickets go to passholders who "purchased or renewed in an Premium pass on or after August 31, 2026," typo included.

One of those sentences describes a pass program that no longer exists. Both are live on the page a parent reads before buying. Legoland's annual pass page carries those same two sentences word for word, so that particular contradiction is a shared content problem rather than a Peppa slip.

The same FAQ answer opens with a third name. Peppa's version says the tickets "are available to Platinum Passholders." Legoland's copy of that identical sentence says "Premium Passholders." Platinum is not a tier in the program Legoland just retired, or in the new one. Archived captures show Platinum Pass was Legoland Florida's top annual pass back in 2023, sitting above Gold, Silver and Bronze, before Elite took over that slot. So that line is stale twice over.

Daddy Pig's Roller Coaster mid ride, with five red car shaped vehicles on green and blue track, adults and toddlers with arms raised, a large Daddy Pig figure mounted on the front car and green shade sails overhead

Daddy Pig's Roller Coaster at Peppa Pig Theme Park Florida. Image: Peppa Pig Theme Park Florida

Does it actually matter?

Practically, probably not much: the $19 monthly product on Peppa's site carries the Premium benefit list (unlimited admission to the two Legoland parks, Peppa Pig Theme Park and SEA LIFE Florida Aquarium, four Bring-A-Friend tickets a year, a free Fastrack One Shot per visit), and it costs exactly what Legoland charges for Premium. You are almost certainly buying the same thing.

But it is being sold to you under a name the resort retired, with artwork that disagrees with the heading above it, next to a table that disagrees with both. If you are putting a pass on a payment plan this week, buy it from the tier description and the benefit list rather than the label, and screenshot what you bought.

For context: see our earlier posts on Legoland Florida moving to Standard, Preferred and Premium and on the monthly payment plan catching up to the new passes.

Sources

Image credits: All images by Peppa Pig Theme Park Florida.

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